Category Archives: For Home Professionals

Sep

25

2014

Fall can be a tough time in the real estate market. The temperature might take a dip, but that doesn’t mean your leads should, too. Passive brand awareness, strong client relations, and community outreach are great ways to generate more leads in the otherwise slow fall season. Don’t let your leads hibernate prematurely.Keep them flowing

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Sep

25

2014

Nowadays, testimonials and online reviews can sink or swim any company. Reviews from a third party hold more weight than even the most detailed “About Us” page. Testimonials can show any prospective customer that you have a great history of happy, loyal customers. Search Engine Online recently published an article stating that 88% of consumers

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Jul

31

2014

The real estate industry has been marching to the same ominous drumbeat since the economic downturn took hold: the housing market is facing collapse. Although many have taken this idea as fact and surrendered to wondering about the when versus the how, Housing Wire reports that Altos Research is releasing new data that claims all

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Jul

24

2014

It doesn’t matter if you’re attempting to sell your home yourself or enlisting the valuable aid of a real estate agency. At the end of the day, it’s a buyer—a person—who is looking at your home and trying to decide whether or not to make an offer. People love features. They love benefits. They love

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Jun

20

2014

There is no such thing as a perfect home that is for sale. There is always going to be one thing about your home that turns away a buyer. But, if you’re trying to sell an ugly house, you might find it even more difficult to get any bites or bids. Luckily there are things

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May

01

2014

There are many terms thrown around during the home buying process, but one you will see a lot is “contingency.” Contingencies are a normal part of the home buying process and often there are homes on the market that have an offer already placed, but a contingency is attached. Contingencies mean that the seller has

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Apr

08

2014

If you stage your home just right, you can increase the chances it will sell fast. Now, staging a home doesn’t make up for improper pricing or glaring issues, but if all of your other ducks are in a row, your staging could help you get a good offer. Staging doesn’t require any renovations —

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Apr

08

2014

Spring is in the air. While everyone else is dreaming about summer and how they will make the most out of it, you are thinking about the housing market. As a real estate agent, it is important to stay up-to-date on the latest trends, and this year spring is a great time to sell. Spring

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Apr

01

2014

An open house has one goal: to bring as many potential buyers as possible into your home. There are always those methods that can please the guests once they arrive – setting out fresh cookies and using signs – but you need to develop a successful marketing campaign to really reel them in. Use Photos

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Mar

27

2014

If you want people to make offers on your home, you need to make it attractive to them. The best way to impress a buyer is through staging. Staging helps buyers envision themselves living there, keeps your home looking neat, and most importantly, gives it a more desirable appeal. Clean the House Spotless Before Staging

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